WFofR Minimizes Costs

Our Spot TV efficiencies are the best in the business. Long-term relationships with TV station personnel, combined with an excellent on-time payment history, give us tremendous leverage. We purchase impressions, not programs. However, scheduling is not left to chance. As a result of our proprietary tracking system we ensure that a managed daypart schedule is delivered.

WFofR Maximizes Results

WFofR specializes in 1) bringing national network dollars into the spot TV marketplace, and 2) working with regional advertisers who traditionally cannot afford TV, using the mass reach of the medium to grow the brand. A Spot TV buy can be modified with short notice, allows better market penetration, and affords geographic tagging opportunities with local retailers. In short, Spot TV puts the money where the brand's muscle is.

Extensive Nielsen research studies have proven that our schedules produce the best overall reach and frequency numbers at the best possible costs.